Most agency positioning

is expensive guesswork

One wrong move can wreck your momentum

It’s easy to waste months in meetings, debating which direction to go in. Eventually you blow a load of money on launching only to find it doesn’t land.

The smart play is to test before you invest

One powerful landing page showcases your new positioning, optimised using real feedback. Learn what resonates, and reposition around the best idea.

De-risk decisions with Pilot Positioning™

01 Positioning

A strategy workshop to decide one targeted positioning and core offer to test.

Who it’s for. What you sell. How it works. Why it’s valuable.

02 Messaging

We create one clear landing page that tells and sells your new positioning.

Built in Unbounce to match your brand, ready to roll out.

03 Testing

You share the page with a select group of prospects, clients or peers.

We provide the testing process and update the landing page.

04 Decision

We review the results and analyse feedback themes, patterns and trends.

We refine your messaging based on what lands.

Giving you more than just a deck of theory

Clarity

Test your positioning and messaging with real people to learn what works and what doesn’t.

Confidence

Launch knowing your positioning resonates because it’s backed by genuine audience feedback.

Conversations

Use your Pilot Positioning™ landing page to open new sales conversations with target clients.

Clients

Reposition around the right strategy to start attracting and winning clients who value your new offer.

What you get from Pilot Positioning™