Canopy is the digital app with a suite of tools designed to revolutionise renting for tenants, agents and landlords. Traditionally, moving home has been a ponderous paper-based problem. Canopy needed to make their messaging explain the benefits for all three audiences.

The brand needed to look and sound modern and dynamic, explaining the benefits clearly and speaking in an empathetic tone. With so many features available, Canopy needed to focus on creating an overarching main message, as well as specific secondary ones.